Welcome to Glorious & Cash – Les Glorieuses launched this newsletter to talk about why money is power and matters for gender equality. In partnership with Women’s March Global, we’re taking this revolution worldwide. It’s written by Arièle Bonte.
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What would you do if you had loads of money? by Arièle Bonte
“Money is bad,” says popular belief. But as this newsletter is all about money, you’ve probably guessed that I’m going to explain why this kind of talk isn’t helpful for us women.
It was the youtuber and personal development coach Esther Taillifet who got me thinking, thanks to a little video called “Making a living off Youtube while thinking differently”, posted last December. “Money isn’t bad, money simply reveals who you are. You’re scared to earn money because you’re afraid of who you are,” she explains in this calling out of youtubers who aren’t making a living from their channels because they don’t recognise the value they bring to their thousands of followers.
Tell me more.
“Often, women think it’s bad to have a lot of money because there’s this belief that rich people are bad people, selfish people, and that’s exactly what we don’t want to become”, Esther explained to me over the phone. For her, if we’re scared money will make us bad, we should really be questioning who we are as people rather than money itself. Because, you guessed it, popular belief is wrong. Money won’t turn you into Cruella de Vil.
To really get to grips with this, one only has to look at the concept of limiting beliefs. As explained by Valérie Roumanoff in her book Les 4 croyances qui vous empêchent d’être libre (The 4 Beliefs that Steal your Freedom, éditions Larousse, April 2020), “a belief is a feeling of certainty we have about life, ourselves, others or the world. [Beliefs] don’t abide by a rational, universal structure but depend only on the internal logic of the person who develops or appropriates them. (…) Once internalised, [beliefs] will influence our other thoughts which in turn produce our emotions and actions.”
So, logic and reality have nothing to do with the idea that says money + me = absolute evil. Instead, this idea is a way of conforming to a collective subconsciousness whereby, in France at least, the values of equality are very important. “There are injunctions in all belief systems” adds Esther Taillifet. “Women must be sacrificial and nurturing whereas earning money is more typically associated with so-called masculine values. As women, we’re not generally “allowed” to aim for professional and financial success.” Imagine for a minute that you are successful and that your bank account is full of money. Would with you really do with €1 million ?
“Most of the time, we realize that we’d start by spending the money selfishly, like on holidays or a new home for our parents. We’d all like to be that woman who saves the world but we first think of ourselves, and that’s okay ! If we want to get rich in every way, financially-speaking but also by bringing a lot to the table and by having an abundance mindset, we must be able to embrace financial security, to jump off the pedestals we’ve built for ourselves and learn to be at peace with our humanity and the humanity of others”, explains Esther Taillifet, who sees in money an energy “that allows us to create good things as well as bad. [Money] is a responsibility, a source of power, and it would be a shame to deprive oneself of this out of fear of doing something bad.”
How can we break away from these limiting beliefs ?
“For me, simply realizing that these are beliefs and not facts means the work is half done”, says the personal development coach, before adding that “acknowledging that there can be several ways of thinking surrounding one same fact” is essential. In other words, for every situation there is your own point of view, and the point of view of another person who comes from a different socio-cultural environment.
In her book, Valérie Roumanoff proposes an exercise to be carried out in a “success journal” : “every day (for example at night before bed) you write down three goals you achieved during the day that gave you the most satisfaction, and the qualities these successes brought out in you” This is a
good way of realising what you’re capable of and why you deserve to earn money.
“Travail (en cours)” (Work (in progress)) is the new podcast by Louis Media following “Transfer”, “Entre” and “Le Book Club”. As its names suggests, it explores the upheavals of work and its place in our lives. The first episode looks at the notion of the ideal job with Clémence Bodoc, founder of the podcast series “Tuto Conquérir Le Monde” (Tutorial for Conquering the World).
Discover “Spot”, the new web app by Makesense, created for social entrepreneurs. Goals: bring the Makesense community and project leaders together, provide privileged access to mentors and keep up to date with calls for projects, job offers etc.
Nina Gouze, blogger at Joli Sauvage launched the initiative “Des vélos pour l’hosto”. The idea is simple: encourage riders confined to their homes to lend their bicycles to medical staff who need to get to their place of work with a minimum of social contact. A website is in progress, and in the meantime you can join on Facebook.
Notebook « The feminist revolution starts here »
SOLD OUT ! The pink/french version is no more available ! But you can still find our beautiful notebooks, in French blue, and in English, in blue or pink.
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Arièle Bonte is a French journalist specialized in equality, gender and sexuality. For three years she was leading RTL Girls, for RTL.fr. Today she’s an independent journalist but she still has the same goal: spread the news through the gender prism. She also wrote a novel « Le Chaos des décibels » (Librinova), and she’s the author of the newsletter « Spell it out » about modern witchcraft. Her dream is to meet Lana Del Rey, to travel around the world and to have a green thumb.
A MESSAGE FROM OUR PARTNER
For more than a 100 years, L’Oréal has been dedicated to beauty. With its international flotilla of 36 brands and its 86.000 employees, the Group achieved 26.9 billion euros of sales, its best year of sales growth in more than 10 years in 2018.
L’Oréal has long been a leader in gender equality. Worldwide, as of 2018, women account for 69% of our workforce, 47% of our management committee members, 31% of our Executive Committee members and 54% of our key positions.
L’Oréal firmly believes in Diversity and Inclusion, and is convinced that Women’s leadership must be promoted in order to achieve a more
inclusive workplace. Its commitments across the years have marked the Group as one of the leading organisations globally: in 2018, women represent 46% of the board membership, 54% of the Group’s key positions, and 66% of the Global brand general managers. L’Oréal was ranked Top gender-balanced company in Europe by Equileap in 2018 and is among the TOP 100 companies in the Bloomberg 2018 Gender Equality Index.